marketing issues on the business boundary

マーケティング戦略と組織の問題

digital marketing strategy

Humanities & social sciences, Commerce, marketing

Apr. 2019 - Present
Professor, Nihon University College of Commerce

Apr. 2010 - Mar. 2019
Associate Professor, Nihon University College of Commerce

Apr. 2017 - Sep. 2018
Adelaide University, Australia, Business School, Visiting Researcher

Apr. 2005 - Mar. 2010
Yamanashi Gakuin University, School of Business Administration, Full-time lecturer/ Associate Professor

Apr. 2002 - Mar. 2005
Kobe University, Graduate School, Division of Administration, Commerce

Apr. 2000 - Mar. 2002
Kobe University, Graduate School, Division of Administration, Commerce

Jun. 2023 - Present

Jul. 2021 - Present

Apr. 2016 - Present

Apr. 2015 - Present

Sep. 2023

Mar. 2021 - Mar. 2023

Feb. 2020 - Dec. 2022

Apr. 2016 - Mar. 2019

Apr. 2016 - Mar. 2017

Jun. 2009 - Mar. 2010

COLLOQUIUM ON EUROPEAN RESEARCH IN RETAILING 2021, Runner-up for Best Paper Award
Revisiting the Big Middle: An fsQCA Approach to Unpack the Large Value Market from the Product Specialist Retailer’s Perspective, International society
Nobukazu Azuma;Narimasa Yokoyama;Woonho Kim

Japan Marketing Academy, Japan Marketing Book Awards 2020
Omnichannel and Customer Strategy, Japan society
Omni-Channel Research Group

IMP(Industrial Marketing and Purchasing) Conference, Selected paper in IMP Asia 2014（共著）
Market Orientation and Organizational Performance of New Business Development: Multiple-case Studies of Small to Medium-sized Enterprises in Japan, International society
Kazutaka Komiya;Junji Inoguchi;Takuya Urakami

助成研究論文吉田秀雄賞受賞（共著）
ネット・リテラシーとサイト利用との相互作用についての実証研究（共著）

助成研究論文吉田秀雄賞受賞（共著）
ネット・コミュニティにおける「アバタ―効果」に関する実証研究（共著）

Japan Society of Marketing and Distribution, Best Paper Award
A Study of Distribution Shortening Based on the Strategic Behavior of Large Wholesale Companies

★Consumers’ Variety Seeking: A Systematic Literature Review and Future Research Agenda
西原 彰宏; 金 雲鎬; 太宰 潮
日本マーケティング学会 ワーキングペーパー, Nov. 2024, Not refereed, Not invited

★The integration of heterogeneous networks in overcoming the rigidity trap: From the experiences of UNIQLO, a Japanese Clothing Retail Giant
Woonho Kim; Nobukazu Azuma; Narimasa Yokoyama
日本マーケティング学会 ワーキングペーパー, May 2024, Not refereed, Not invited
Lead

★Relationship and Network capabilities: Exploring the conceptual distinctions
Woonho Kim; Christopher J. Medlin
日本マーケティング学会 ワーキングペーパー, Apr. 2024, Not refereed, Not invited
Lead

★Complementary relationship between legitimacies of an inter-firm network in a cluster: Case of collaboration in the Japanese cluster
Kazutaka Komiya; Woonho Kim; Shuichi Akiyama; Junji Inoguch
Discussion Paper of the Institute for Policy Analysis and Social Innovation, Discussion Paper (University of Hyogo), Mar. 2024, Not refereed, Not invited

★An examination for the concept of "integration" in retail digital marketing : a systematic literature review
Kim Woonho; Akikawa Takuya; Ishida Daisuke
『商学研究』, Mar. 2024, Refereed
Lead

★The parallax nature of studying business markets, relationships and networks: Editorial Note
Poul Houman Andersen; Woonho Kim; Christopher J. Medlin; Ilkka Ojansivu
「Industrial Marketing Management」, May 2023

★The impact of e-retail usage on relative retail patronage formation
Narimasa Yokoyama; Nobukazu Azuma; Woonho Kim
「International Journal of Retail & Distribution Management」, Mar. 2023, Refereed

★Do online sales channels save brands of global companies from consumer boycotts? A geographical analysis
Changju Kim; Woonho Kim and Shinya Nakami
「Journal of Retailing and Consumer Services」, Sep. 2022, Refereed

★How will digitalization enhance retailers' competitiveness? Focus on supplier relationships
Woonho Kim; Yuichiro Hidaka; and Shuichi Akiyama
「Journal of Business」, Jun. 2022, Refereed
Lead

★Revisiting the Big Middle: An fsQCA Approach to Unpack a Large Value Market from a Product Specialist Retailer’s Perspective
Nobukazu Azuma; Narimasa Yokoyama; Woonho Kim
「International Journal of Retail & Distribution Management」, Jun. 2022, Refereed

★Moderating effect of customer's retail format perception on customer satisfaction formation: An empirical study of mini-supermarkets in an urban retail market setting
Narimasa Yokoyama; Nobukazu Azuma; Woonho Kim
「Journal of Retailing and Consumer Services」, May 2022, Refereed, Not invited

★Using a ‘lens’ to re-search business markets, relationships and networks: Tensions, challenges and possibilities
Ojansivu; i.; Medlin; C. J.; Andersen; P. H. and Woonho Kim
「Industrial Marketing Management」, Jan. 2022, Refereed, Not invited

★Orchestration in a hierarchical network setting: The growth of a Japanese vertically integrated clothing retailer
Woonho Kim; Christopher Medlin; Nobukazu Azuma; Narimasa Yokoyama
「proceeding paper of IMP Conference 2021」, Aug. 2021, Refereed, Not invited
Lead

Moderating Effects of Relationship Quality on the Relation between Types of Market Orientation and Knowledge Sharing
Junji Inoguchi; Woonho Kim; Kazutaka Komiya; and Shuichi Akiyama
「Proceeding paper of IMP Conference 2021」, Aug. 2021, Refereed, Not invited

事例内因果推論技法としての過程追跡法の方法論的基礎とその流通研究における可能性について
東伸一、金雲鎬、横山斉理
『青山経営論集』, Mar. 2021, Not refereed, Not invited

UNPACKING THE CAUSAL RECIPES OF RETAILING MIX ON CONSUMER SATISFACTION IN GROCERY SHOPPING USING QUALITATIVE COMPARATIVE ANALYSIS (QCA)
Nobukazu Azuma¹ Narimasa Yokoyama² Woonho Kim³
American Collegiate Retailing Association (ACRA) 2020 Conference Proceedings, Jul. 2020, Refereed, Not invited

A Mixed-method Study on the Determinants of Different Levels of Customer Satisfaction wiht a 'Mini Supermarket' Multiple in a Spatially Small Urban Market Setting-A Concurrent Approach with fsQCA and MRA-
東 伸一、横山 斉理、金 雲鎬
青山経営論集, Mar. 2020, Not refereed, Not invited

A study on Grocery Retail Competition in the `Small Spatial Market' Setting and the Determinants of Different Levels of Customer Satisfaction - A Fuzzy-set Qualitative Comparative Analysis (fsQCA) Approach -
Nobukazu Azuma; Narimasa Yokoyama; Woonho Kim
Aoyama Business Review, Mar. 2020, Not refereed, Not invited

Network as future, and future, and future: orchestration and change in business networks
Christopher Medlin and Woonho Kim
The Proceeding of the 35th annual IMP Conference, Aug. 2019, Refereed, Not invited

Development process of networking between traditional SMEs and marketing agents: A case study from the Japanese blade and edged tools industry
Kazutaka Komiya; Woonho Kim; Syuichi Akiyama; Junji Inoguchi
Proceedings for IMP Conference 2019, Aug. 2019, Refereed, Not invited

Relationship and Network capabilities: Exploring the conceptual distinctions.
Woonho Kim and Christopher Medlin
The Proceeding of the IMP ASIA Conference, Dec. 2018, Refereed, Not invited
Lead

Relationship between multiple CRM activities in retail and customer performance: The Moderating effects of brand loyalty and variety seeking behavior.
Yuichiro HIDAKA.; Woonho KIM. and Shuichi AKIYAMA
International Journal of Marketing & Distribution, Oct. 2018, Refereed, Not invited

Own brand strategy of apparel manufacturers: A comparative study of Japan and South Korea.
Xueying WU; Takuya URAKAMI; Kazutaka KOMIYA; Woon-Ho KIM; Junji INOGUCHI
Proceedings of AC 2018 in Prague, Aug. 2018, Not refereed, Not invited

Intra-organizational Information Technology Utilizations and Retail Competitive Advantage
Woonho Kim
商学研究, Mar. 2016, Refereed, Not invited
Lead

Impact of Big data Utilization on Retailers’ Competitive Advantage: Supplier Cooperativeness as Mediating Variable
金雲鎬、日高優一郎、秋山秀一
日本マーケティング学会ワーキングペーパー, Mar. 2016, Not refereed, Not invited
Lead

Market Orientation and Market Intelligence Generation of New Business Devlopments: Multiple-Case Studies of Small to Medium-Sized Enterprise in Japan
Kazutaka Komiya; Junji Inoguchi; Woonho Kim; Takuya Urakami
IMP Conference 2015 Proceeding Paper, Aug. 2015, Refereed, Not invited

Re-examination of the Co-innovation of Wholesaleres: From the Perspective of Information Technology
Woonho Kim
国民経済雑誌, Jul. 2015, Not refereed, Invited
Lead

Market Orientation and Organizational Performance of New Business Development: Multiple-case Studies of Small to Medium-sized Enterprises in Japan.
Kazutaka Komiya; Junji Inoguchi; Woonho Kim; Takuya Urakami
The Proceeding of the IMP Asia Conference 2014, Dec. 2014, Refereed, Not invited

A Study of the Influence of CRM Activities by Retail Companies to Their Business Relationship in a Mature Market
Woonho KIM.; Yuichiro HIDAKA . and Shuichi AKIYAMA
The Proceedings of 7th Oxford Asia Retail Conference, Sep. 2014, Refereed, Not invited
Lead

小売企業のCRM活動と需要管理能力
Woonho Kim
流通情報, Jan. 2013, Not refereed, Not invited
Lead

Strategies within Japanese Apparel Manufactures
Junji Inoguchi; Kazutaka Komiya; Takuya Urakami
The research Journal of Costume Culture, Jun. 2012, Refereed, Not invited

顧客情報活用による小売企業の競争基盤構築-オギノのCRM戦略-
金 雲鎬
季刊 ビジネス・インサイト, Jan. 2012, Not refereed, Not invited
Lead

ネット・リテラシーとサイト利用との相互作用についての実証研究
西川英彦,岸谷和広,水越康介,金雲鎬
吉田秀雄記念財団助成研究論文集, Jun. 2011, Not refereed, Not invited

Japanese Apparel Industry : A Recent Survey of Wholesalers and Manufacturers
URAKAMI; T; KOMIYA. K; Inoghchi. J,Woonho Kim
International Journal of Costume Culture, Feb. 2011, Refereed, Not invited

卸売企業の情報システム導入に関する実証研究－延期‐投機理論視点による分析－
金雲鎬
流通研究（日本商業学会）, Mar. 2010, Refereed, Not invited
Lead

Strategic Actions of Wholesaling Firms : A Study based on the strategic group concept
Woonho Kim
Journal of Business Administration(YAMANASHI GAKUIN UNIVERSITY), Feb. 2010, Not refereed, Not invited
Lead

ネット・コミュニティにおけるアバター効果の考察：日韓アバターサイトの事例分析
金雲鎬
立命館ビジネスジャーナル（立命館大学経営学会）, Jan. 2010, Refereed, Not invited

ネット・コミュニティを通じたデジタルコンテンツの競争優位性確立についての研究
西川英彦・水越康介・金雲鎬
平成１９年度産業技術研究助成事業(NEDO)研究成果報告書, Aug. 2008, Not refereed, Not invited

ネット・コミュニティにおける「アバタ―効果」に関する実証研究
金雲鎬
吉田秀雄記念財団助成研究論文集, Jun. 2008, Not refereed, Not invited

日本の卸売商業研究の現状に関する考察
金雲鎬
現代ビジネス研究（山梨学院大学現代ビジネス学部）, Dec. 2007, Not refereed, Not invited
Lead

取引関係が卸売企業の商品企画活動に与える影響について－消費財卸売企業に対する実証研究－
金雲鎬
商学論集（山梨学院大学商学部）, Dec. 2006, Not refereed, Not invited
Lead

卸売企業の革新と卸売取引構造の変化
金雲鎬
神戸大学経営学研究科博士学位論文, Feb. 2005, Refereed, Not invited
Lead

大規模卸売企業の戦略的行動に基づく流通短縮化の考察
金雲鎬
流通研究（日本商業学会）, Jun. 2004, Refereed, Not invited
Lead

韓国電子産業の強みに関する考察－三星電子のケース研究から－
金雲鎬
神戸大学ビジネススクール・ケースシリーズ, May 2004, Not refereed, Not invited
Lead

食品卸売企業（株）雪印アクセスのケース研究
金雲鎬
神戸大学ビジネススクール・ケースシリーズ, Apr. 2002, Not refereed, Not invited
Lead

消費拠点型流通を目指している（株）菱食のケース 研究
金雲鎬
神戸大学ビジネスースクール・ケースシリーズ, Mar. 2001, Not refereed, Not invited
Lead

Organizational issues of omni-channelization: Organizational restrictions on strategic transformation in retail companies
高嶋克義、金雲鎬
国民経済雑誌, Mar. 2018, Not refereed, Not invited

Communication Capability Formation in a Supply Chain.
Woonho Kim and Christopher J. Medlin
The Proceeding of the ANZMAC Conference 2017, 04 Dec. 2017, Refereed, Not invited

今、注目の手法＆用語「オムニチャネル」
金雲鎬
１００万社のマーケティング, Dec. 2014, Not refereed, Invited
Lead

the Research Issue to Understand the Effectiveness of Retailer's CRM : Toward the Strategic Implications for Efficient Consumer Response.
Hidaka Yuichiro; Kim Woonho; and Akiyama Shuichi
the Proceedings of the 12th SARD workshop, Nov. 2014, Refereed, Not invited

マーケティングの力
恩藏直人; 坂下玄哲編, 第１章1-11（生産財マーケティング）、第5章5-2（品揃え）
有斐閣, May 2023
9784641166134

流通と商業データブック: 理論と現象から考える
Joint editor, 東 伸一; 三村 優美子; 懸田 豊; 金 雲鎬; 横山 斉理
有斐閣, Sep. 2022, Not refereed

オムニチャネルと顧客戦略の現在
金雲鎬, Contributor, 流通フロー観点で見るオムニチャネル化の課題 （第6章第1節）, 金雲鎬
千倉書房, Sep. 2019, Not refereed
9784805111819

デジタルで変わるセールスプロモーション基礎
Single work, 流通・小売のセールスプロモーションを知る-関連概念と理論の整理-(第3章）
宣伝会議, Mar. 2017, Not refereed

デジタルで変わるセールスプロモーション基礎
Single work, セールスプロモーションの企画立案戦略（第2章）
宣伝会議, Mar. 2017, Not refereed

ネット・リテラシー
西川英彦; 岸谷和広; 水越康介, Joint work, 西川英彦,岸谷和広,水越康介
白桃書房, Mar. 2013, Not refereed

現代マーケティングの基礎知識
編著者; 嶋 正; 東 徹, Single work, 176-184,194-202, (編著者)嶋 正、東 徹
創成社, Nov. 2012, Not refereed

１からのリテール・マネジメント
Single work, 顧客情報の活用（第11章, pp. 173-187）
碩学舎, Jul. 2012, Not refereed

１からの商品企画
Single work, チャネル提案（第13章, pp. 219-232）
碩学舎, Feb. 2012, Not refereed

仮想経験のデザイン－インターネットマーケティングの新地平－
Joint work, 240-262
有斐閣, Jun. 2006, Not refereed

なぜ文献レビューなのか、優れたレビュー論文とは何か
金雲鎬
日本商業学会 全国研究報告会, Dec. 2024, Not invited

Is cross-functional integration always positive?
金 雲鎬; 猪口 純路; 小宮 一高; 秋山 秀一; 森村 文一
日本商業学会 全国大会, May 2024, Not invited

市場志向タイプによる小売企業の競争優位形成に関する分析－関係の質の調整効果に着目して－
猪口 純路; 金 雲鎬; 小宮 一高; 秋山 秀一
日本商業学会 北海道部会, Dec. 2023, Not invited

流通・マーケティング論におけるQCA（質的比較分析）の方法論的特性と実際
東伸一; 横山斉理; 金雲鎬
日本商業学会 北海道部会, Mar. 2023, Invited

Relative Retail Patronage Formation in Grocery Fill-in Shoppers in Japan
Narimasa Yokoyama; Nobukazu Azuma; Woonho Kim
ACRA(American Collegiate Retailing Association), Mar. 2022, ACRA(American Collegiate Retailing Association), Not invited

Orchestration in a hierarchical network setting: The growth of a Japanese vertically integrated clothing retailer
Woonho Kim; Christopher Medlin; Nobukazu Azuma; Narimasa Yokoyama
IMP Conference 2021 in Ireland, Aug. 2021, IMP Conference, Not invited

Moderating Effects of Relationship Quality on the Relation between Types of Market Orientation and Knowledge Sharing
Junji Inoguchi; Woonho Kim; Kazutaka Komiya; and Shuichi Akiyama
IMP Conference 2021 in Ireland, Aug. 2021, IMP Conference, Not invited

Revisiting the Big Middle: An fsQCA Approach to Unpack the Large Value Market from the Product Specialist Retailer’s Perspective *ベストペーパー賞準優勝
Nobukazu Azuma; Narimasa Yokoyama; Woonho Kim
CERR 2021, Jul. 2021, Colloquium on European Research in Retailing (CERR), Not invited

流通研究における過程追跡法の可能性 - ケーススタディとの関係を主眼に -
東伸一、金雲鎬、横山斉理
日本商業学会全国大会, May 2021, 日本商業学会, Not invited

Applications of Process-tracing Method towards the Theorisation of Retail Business Model
Nobukazu Azuma; Narimasa Yokoyama and Woonho Kim
2021 AMA/ ACRA Triennial Conference, Mar. 2021, American Marketing Association, American Collegiate Retailing Association, Not invited

ユニクロの安定成長はいかに実現したか？：過程追跡（Process-Tracing Method）を用いた因果メカニズムの考察
金雲鎬、東伸一、横山斉理
日本商業学会 関東部会, Nov. 2020, 日本商業学会, Not invited

Development process of networking between traditional SMEs and marketing agents: a case study from the Japanese blade and edged tools industry
Kazutaka Komiya; Junji Inoguchi; Woonho Kim; and Shuichi Akiyama
IMP conference 2019 in Paris, Aug. 2019, Not invited

Omni-channel, challenges and hidden costs.
金雲鎬
日本商業学会 全国研究報告大会, Dec. 2018, 日本商業学会, Not invited

Orchestration and Relationship and Network capabilities: Exploring the conceptual distinctions.
Woonho Kim; Christopher J. Medlin
IMP Asia Conference, Dec. 2018, IMP Group, Not invited

Factors that impede omni channelization: focusing on complexity
日本マーケティング学会, Oct. 2018, Not invited

Communication Capability Formation in a Supply Chain.
Woonho Kim; Christopher J. Medlin
ANZMAC conference 2017, Dec. 2017, Australia & New Zealand Marketing Academy, Not invited

卸売企業のICT戦略に関する研究－顧客適応化戦略を中心に－
日本商業学会全国大会, Jun. 2016, 日本商業学会, Not invited

小売企業はオムニチャネルから収益を得られるのか －その条件と可能性に関する探索的考察－
金雲鎬
日本商業学会関西部会, Apr. 2016, 日本商業学会

小売企業はオムニチャネルから収益を得られるのか－その条件と可能性に関する探索的考察－
金雲鎬
日本商業学会関西部会, Apr. 2016, 日本商業学会, Not invited

Impact of Big data Utilization on Retailers’ Competitive Advantage
日本商業学会北海道部会, Mar. 2016, 日本商業学会北海道部会, Not invited

オムニチャネルにおける理論的・実践的課題
日本マーケティング学会全国大会, Nov. 2015, 日本マーケティング学会, Not invited

オムニチャネルを捉えるための一視点
金雲鎬
日本マーケティング学会, Mar. 2015, 日本マーケティング学会, Not invited

A study one influence of CRM activities by retail companies to their business relationship in a mature market.
Kim Woonho; Hidaka Yuichiro; Shuichi Akiyama
7th Oxford Asia Retail Conference, Sep. 2014, THE OXFORD INSTITUTE OF RETAIL MANAGEMENT, SAID BUSINESS SCHOOL, UNIVERSITY OF OXFORD & THE NATIONAL UNIVERSITY OF SINGAPORE, DEPT OF JAPANESE STUDIES, Not invited

顧客データと小売業の取引関係 ―購買履歴データを中心に―
日本商業学会全国大会, Jun. 2014, 日本商業学会, Not invited

購買履歴データと小売企業の多店舗管理能力
全国研究報告会, Dec. 2013, 日本商業学会, Not invited

購買履歴データと小売企業の競争優位
日本商業学会（立命館大学主催）, May 2013, 立命館大学, Not invited

Strategies within Japanese Apparel Manufacturer
J.INOGUCHI; K.KOMIYA; T.URAKAMI
Costume Culture Association and Ars Textrina International Textiles and Costume Conference *Indonesia, Oct. 2011, Not invited

Interaction of Communication and Virtual Consumption in Online Communities : The Comparative Analysis of the Avatar Websites in Asian countries
Hidehiko Nishikawa; Chie Iguchi
Euro-Asia Management Studies Association (EAMSA) Annual Conference *India, Nov. 2010, International Management Institute (Delhi,India), Not invited

Japanese Apparel Industry : A Recent Survey of Wholesalers and Manufacturers
T.URAKAMI; K.KOMIYA; J.INOGUCHI
Costume Culture Association (CCA, Korea) and Ars Textrina International Textiles and Costume Conference *South of Korea, Oct. 2010, Not invited

卸売流通の延期型チャネルへの転換に関する考察
日本商業学会関東部会（専修大学主催）, Mar. 2010, Not invited

International Marketing Strategy of Small to Medium Sized Apparel Companies: Evidence from South Korea, Taiwan and Japan
INTERNATIONAL SYMPOSIUM ON ECONOMIC THEORY POLICY AND APPLICATIONS(ATHENS INSTITUTE FOR EDUCATION AND RESEARCH), Aug. 2009, Not invited

卸売企業のシステム革新と取引戦略－組織間関係論視点による分析－
日本商業学会全国大会（関西大学主催）, May 2009, Not invited

卸売企業戦略行動の分析枠組みとしての延期－投機理論の可能性
日本商業学会全国大会ワークショップ（甲南大学主催）, May 2007, Not invited

卸売企業の革新と取引関係の変化について
日本商業学会全国大会（桃山学院大学主催）, May 2005, Not invited

卸売企業の戦略的行動と戦略類型
日本商業学会全国大会（慶応義塾大学主催）, May 2004, Not invited

大規模卸売企業の戦略的行動に基づく流通短縮化の考察
日本商業学会関西部会（関西学院大学主催）, Jul. 2003, Not invited

Special Lecture on Theory Construction
Apr. 2021 - Present
Nihon University, Graduate School of Business Administration

Special Lecture on Marketing
Apr. 2016 - Present
Nihon University, Graduate School of Business Administration

Commercial Science
Apr. 2010 - Present
Nihon University

Digital Marketing
Apr. 2021 - Jul. 2021
Nihon University

Apr. 2019 - Mar. 2020

Marketing Management
Apr. 2014 - Mar. 2015
東京都立大学東京ビジネススクール

Marketing Research
Apr. 2005 - Mar. 2010

Global Marketing
Apr. 2005 - Mar. 2010

Marketing Theory
Apr. 2005 - Mar. 2010

Jul. 2024 - Present
組織学会

May 2024 - Present
Academy of Management

Nov. 2019 - Present
American Marketing Association

Jan. 2014 - Present
Japan Marketing Academy

Apr. 2010 - Present
Industrial Marketing and Purchasing (IMP) Group

Apr. 2005 - Present
Japan Society of Marketing and Distribution

Thirty Years of Retailing and Distribution System in Japan and the UK ; Toward the International Dissemination of Common Research Methods and the Construction of Relevant Theories
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, Apr. 2023 - Mar. 2028
東 伸一; 金 雲鎬; 戸田 裕美子; 横山 斉理

小売ビジネスモデルの構成要素の組み合わせと成果の関係－fsQCAを用いた実証研究
日本学術振興会, 科学研究費助成事業, 01 Apr. 2022 - 31 Mar. 2026
横山 斉理; 金 雲鎬; 東 伸一

企業のマーケティング活動における意味的価値の創出プロセスに関する研究
日本学術振興会, 科学研究費助成事業, 01 Apr. 2021 - 31 Mar. 2025
秋山 秀一; 金 雲鎬; 猪口 純路

業態の提供価値と顧客評価の齟齬に着目した小売企業の業態戦略に関する総合的研究
日本学術振興会, 科学研究費助成事業, 01 Apr. 2021 - 31 Mar. 2024
金 雲鎬; 東 伸一; 横山 斉理

企業家志向が事業成果を生むメカニズムに関する実証研究：調整/媒介変数に注目して
日本学術振興会, 科学研究費助成事業, 01 Apr. 2021 - 31 Mar. 2024
猪口 純路; 金 雲鎬; 秋山 秀一

ネットワーク・オーケストレーションの再検討：ネットワーク・ジレンマの克服に向けて
日本学術振興会, 科学研究費助成事業, 01 Apr. 2020 - 31 Mar. 2023
小宮 一高; 金 雲鎬; 猪口 純路

Research on innovation of retail business model in the age of digital transformation
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2020 - 31 Mar. 2023
近藤 公彦; 金 雲鎬; 太宰 潮; 中見 真也

Retailers' organizational foundations for growth strategy: Driving factors and the outcome
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2016 - 31 Mar. 2020
MINAMI Chieko

An analysis of inter-type competition of retail format over Food Desert markets
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2015 - 31 Mar. 2019
Yokoyama Narimasa

A comprehensive study on the principal theories and hypotheses in the domain of retail and distributive trades (macromarketing)
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2014 - 31 Mar. 2017
AZUMA Nobukazu; YAHAGI Toshiyuki

Foreign Market Development by Japanese Local-Based Firm
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2013 - 31 Mar. 2016
Inoguchi Junji; KOMIYA Kazutaka; KIM Woonho; URAKAMI Takuya

Research on rapid retail growth and the organizational process
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2012 - 31 Mar. 2016
Chieko Minami; TAKASHIMA Katsuyoshi; HIRANO Mitsutoshi; MATSUO Makoto; SAKAGAWA Yuji; KONDO Kimihiko; INOGUCHI Junji; KIM Woonho; NISHIOKA Kenichi; MORIMURA Fumikazu

A study on the effectiveness of CRM activities in retail companies
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 01 Apr. 2012 - 31 Mar. 2015
KIM Woonho; AKIYAMA Shuichi; HIDAKA Yuichiro

Marketing Development of Home Electric Appliance in Japan, China, and Korea:from Viewpoint of Advantageous Position Dynamics
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2010 - 2012
SEKINE Takashi; GO Gyorin; KIM Unho; ISHKAWA Kazuo; CHO Shiyon

Study on Merchandising Process Innovation in Retailing
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2010 - 2012
TAKASHIMA Katsuyoshi; HIRANO Mitsutoshi; MINAMI Chieko; NISHIMURA Junji; KONDO Kimihiko; MATSUO Makoto; KIM Woonho; INOGUCHI Junji

International comparative analysis of business systems utilizingindustrial accumulations: Study of apparel industries in Japan and South Korea
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2010 - 2012
KOMIYA Kazuaka; URAKAMI Takuya; KIM Woonho; INOGUCHI Junji

Study of the types of operation in wholesalers
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2007 - 2009
KIM Woonho

Study of the international specialization in the production and distribution of apparel products
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2007 - 2009
KOMIYA Kazutaka; URAKAMI Takuya; KIM Woonho; INOGUCHI Junji

Empirical Study on Competitive Advantage of Robust Design Strategy in Marketing Competition.
Japan Society for the Promotion of Science, Grants-in-Aid for Scientific Research, 2006 - 2008
ISHII Junzo; SHIMAGUCHI Mitsuaki; KUROKI Kei; NISHIKAWA Hidehiko; MATSUI Takeshi; MURASHITA Satoshi; MIZUKOSHI Kosuke; KISHIYA Kazuhiro; SHIMIZU Nobutoshi; MIYAUCHI Miho; KIM Woonho; TANAHASHI Takeshi; KOTABE Masaaki; YAMAMOTO Nao; YOSHIDA Mari